CEB Iconoculture hereby grants permission to Member to use written content from CEB Iconoculture's online service for internal use only; provided, however, that the Company must always attribute the written content to CEB Iconoculture by maintaining all registration and service marks contained in such content and placing the following legend next to the content:

"Portions Copyright 2011 The Corporate Executive Board Company. All Rights Reserved. No further reproduction or distribution permitted without the express written consent of CEB Iconoculture"

If significant portions of any written content is used (i.e. any amount of one paragraph or more), the author and title of the content must also be included in such legend. By way of example, the phrase "Content excerpted from [title of content], written by Harry B. Seers, Iconoculture's Consumer Strategist," after the legend language described above. All attributions to CEB Iconoculture must be placed conspicuously and in a manner at least as prominent as such other comparable authorship credit in similar materials utilized by Member. CEB Iconoculture is among the trademarks or registered trademarks owned by The Corporate Executive Board Company. All Rights Reserved. All other brand, product or service names may be trademarks of, and are used to identify products and devices of their respective owners.

Member shall not republish, repost, or redistribute entire documents internally, nor use Iconoculture content in Member databases, newsletters, websites, third party applications or distribute in any form externally without express written consent from Iconoculture other than pursuant to the E-mail a Friend Program and IconoNewsletters.

Any violation of this "Use of Materials" may be cause for immediate termination and revocation of the License.

Without limitation of Member's indemnity or other obligations hereunder, Member acknowledges and agrees that it is solely responsible for obtaining all rights and permissions from any third party that may be required before using any portion of the Services in any manner not specifically included within the terms and conditions of the License.

CEB Iconoculture reserves the right to modify this Trade Mark Policy without notice.

Last Updated: January 1, 2011